Bumble, a dating app, is making changes to its platform. The service is altering one of its key features, which previously gave women control over starting conversations. The update allows anyone in a match to send the first message.

Recipients will now have more time to respond, with a 72-hour window to do so. Further details about the changes are available from the company, which hopes the updates will make connections easier for its users, citing a desire for more flexibility and less pressure in creating meaningful connections.