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Peach Bowl CEO embraces authenticity, exposure in NIL-focused Aflac Kickoff Game

Peach Bowl CEO embraces authenticity, exposure in NIL-focused Aflac Kickoff Game
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By Jeffrey Cohen | Sports Editor Name, image and likeness have been the three most prevalent words surrounding college sports over the past five years. NIL has taken many forms and shapes as schools and athletic departments across the country have tried to navigate it, including the landmark Hou...

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